The platform is rolling out a fresh option that enables them to reduce the volume of AI-created content appearing in their timelines. This move comes as the company announced that it currently hosts in excess of 1 billion AI-generated clips.
Pilot Phase and Launch
This change is in a pilot phase over the coming weeks before a widespread launch. This shift aligns with a surge in content created by AI, driven by recent video-generation tools.
The Broader AI Trend
It has been noted that approximately one in 10 of the most rapidly expanding content creators on a popular video site exclusively feature AI-generated videos. A considerable share of this output is considered “AI slop”, a term for inferior, factory-style content that is typically absurd or surreal.
“We know from our community that numerous viewers like content created using AI tools, from computer-generated images to science explainers, and we want to give people the option to increase or decrease of that, depending on their own likes,” stated a spokesperson.
AI on the Platform
The service announced that there are currently 1.3bn videos on its app identified as AI-generated. In total, over 100 million pieces of content are uploaded to the platform every day, making AI-generated material a limited percentage of its overall inventory.
Customizing Your Feed
Viewers will be able to reduce or increase the volume of AI content they see by using the content preference setting in the app and selecting AI-made media. Other topics that are already be controlled under the setting cover politics, style, beauty, and dance.
Platform Guidelines
Its guidelines oblige creators to tag lifelike AI-made content, and it prohibits malicious AI impersonations of public figures or emergencies. Any authentic-looking AI-generated clip that is not labeled can be deleted under its user guidelines.
Furthermore, the platform will from now on apply an artificially created label to content produced via its built-in AI features, or flagged by an collaborative effort for recognizing artificial media. This measure is designed to stop users from attempting to evade the labeling process.
Educational Initiatives
The company is furthermore launching a two million dollar awareness program for specialists and institutions to create informative material about ethical AI use. This program will support non-profit groups specializing in training computer science.
Content Safety Approach
TikTok has justified its safety measures, amid controversy over plans to lay off numerous safety staff in Britain. The company is set to cut a significant number of roles in its trust and safety division in its British office, with worker representatives and online safety experts expressing worry that staff are being displaced by automated systems.
A senior executive stated that human moderation would remain essential, but automated tools can shield workers by eliminating the most harmful content ahead of it has to be seen by staff. TikTok announced a 76% decrease in shocking and graphic content handled by human moderators over the past year due to reliance on its AI tools.
It is vital to combine humans and technology to maintain a secure environment,” the official commented. “We’ll have humans as integral to the approach, but we additionally believe it’s highly necessary to reduce exposure to dangerous material as swiftly, which is the area in which a significant AI assistance is proving valuable operate efficiently.”
